For female car buyers, function trumps form.
Nearly two-thirds of the women in a new survey said having backseats that fold down to create more storage space was the most desirable feature in a car.
Women are a big chunk of the automobile-buying market and are behind about 46% of all new car purchases, according to CNW Marketing Research.
"It's interesting to note that women want functionality over technology in their cars," said Sergio Stiberman, CEO of Leas...
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